EasyMoney Reviewed by EasyMoney on . Different Ways to Check the Quality of a Link Is that a good link or not? So many Google Updates and websites losing visibility on search engine results have made most SEOs question themselves. “What still works to improve a website’s ranking?” On-Page and content marketing are a trend, but they are not enough. As long as Google says backlinks are relevant to ranking, you’ll have to keep building links. However, only high quality links can boost rankings, and that’s why you have to constantly check who is linking to your website. Rating: 5